CMS

You Can’t Sell a Platform to Users

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imageBeen working on building a new, solid, backbone for AIIM’s information since I joined as CIO. We finally reached the stage for detailed demos last week. While extremely time consuming, it was also extremely educational.

One of the things I hadn’t expected to be so obvious is the right and wrong way to demonstrate a solution built upon a platform. In fact, the dichotomy was so severe that almost every person not giving the demo commented upon it.

I thought I would share the two approaches that we witnessed and then relate it back to the Content Management industry of the last 10+ years. Before I get into that, I’ll provide some context in the form of the project background.

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What You Need to Know about Cloud-base Content Management, AIIM 2012 Style

A couple months ago, I spoke at the AIIM 2012 Conference on the topic Everything You Always Wanted to Know About Cloud-Based Content Management (But Were Afraid to Ask). It was fun and I’ve been meaning to share the presentation with everyone but there have been two issues:

  1. The presentation is image heavy and even with notes, SlideShare doesn’t really help convey the content.
  2. The video was under wraps because it was under consideration for the free Best of AIIM 2012 virtual event in June.

Lucky for you, my session was deemed not one of the very best and I can share it with you now. I’d be upset if the quality of sessions at the AIIM Conference this hadn’t been so high. Billy Cripe gave a great presentation on Two Types of Collaboration and Ten Requirements for Using Them and that didn’t make the cut, but you can see that online now.

So, complete with the Q&A session, Everything You Always Wanted to Know About Cloud-Based Content Management:

If you take anything away from the presentation, remember this:

  • The cloud is big and evolving. If your solution isn’t available today, it may be tomorrow.
  • You face the same issues if you stay at home as you would if you move to the cloud.
  • Creating new Information Islands is the new big trap. Avoid them.

Watch the presentation to learn more details on those takeaways, cloud terminology, and why Darth Vader is in the default image.  I’m also speaking on Moving Content Management to the Cloud: A Practical Perspective at info360 if you are planning to be there in June.

Please feel free to ask questions or add your thoughts in the comments below.

The Content Management Expert Paradox

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Several weeks ago, Alan Pelz-Sharpe tweeted an observation that I have observed many times that is paradoxical in nature.

Many/Most CMS projects fail, but few/any CMS professionals have ever worked on a failed project 🙂

While this quote was likely referencing more Web Content Management (WCM) efforts than the broader world of Content Management, I have noticed this as well. In fact, this is something that seems to be true among all branches of Content Management.

Aside from people hiding their failures, I think there is an additional factor.

Failure begets Transition.

Before I dive into that, I will now confess to my least successful projects. I am only listing projects where I had a significant role and am aware of the final outcome for the project.

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Debating the Future of Content Management at AIIM 2012

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imageBack before either Cheryl McKinnon or I were considering bringing our skills to AIIM, we submitted a proposal to this year’s AIIM Conference to moderate a panel on the Future of Content Management. For this discussion, we decided to bring representatives from the traditional, open source, and cloud-based Content Management worlds onto the same stage.

As a result, we have the following on the stage:

Pretty exciting group there. I have laid out some rules that we’ll be enforcing in the debate.

  1. No Selling: This is vendor solution approach versus vendor solution approach. Each speaker represents their entire Content Management vendor area, not just their own companies.
  2. Speak Ill of No Vendor: To be honest, if they want to say something negative about themselves, they can. If they want to say something bad about one of the other vendor groupings, that works as long as it is generic.
  3. No Speeches: Hoping for a discussion, not a few rehearsed viewpoints.
  4. No Selling: Or did I mention that already?

To warm things up, I asked them some questions to set the stage for next week. In addition, if you have any questions you’d like to submit to be put to the panel, add them to the comments below. I will be writing a follow-up afterwards to capture the debate.

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Keeping Your Content Alive, With or Without SharePoint

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Last week I called SharePoint a legacy system and that there were many document graveyards/coffins out there built upon SharePoint. I also said that SharePoint was just the latest Content Management system to host document graveyards. This lead to an entertaining discussion as well as related articles by Ron Miller questioning the point of Content Management and Billy Cripe discussing the need for a new focus for Content Management Systems.

Before moving forward, I want to clarify. I was not slighting SharePoint. If anything, it was a recognition of what SharePoint has achieved as a legitimate Content Management system.

Let’s now take a step back and look at keeping Content alive.

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SharePoint, Another “Legacy” Content Management System

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After waking up to discover that I had a sick kid, I decided to spend my Martin Luther King holiday relaxing and making sure the kid got some rest. I made the mistake of logging onto twitter and retweeting something by Melissa Webster from today’s Lotusphere 2012 conference:

A.Rennie “Content at rest = cost, content in motion = value”, “Sharepoint is today’s document coffin”. Social ->relevancy, currency

The tweet was read by Gabor Fari who took immediate dislike to the tweet. Two facts that are important to know before proceeding. Gabor works for Microsoft and while I have worked with all major versions of SharePoint, most of my experience is with platforms that were mature when SharePoint was first released.

I’m going to recount some points of the discussion and expound now that I’m not limited by 140 characters. If you want to see the tweets, check both his and my tweets from Jan 16.

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Looking Back on Pie’s 2011 Predictions

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image I have been busy these past few months. How busy? Just look at my post rate. It hasn’t been for lack of topics, I’ve just been burning the candle at both ends.

Well, I’ve been on “vacation” for the past week and feel rested enough to take some time to write. Coincidently enough, I have two posts to write quickly, the first being this post evaluating the predictions for 2011.

As I did for the 2010 predictions, I am going to score them as either correct, incorrect, or partial (50%).  The partial is for predictions that were correct in the causes, but the effects were off.

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Nuxeo World 2011, A Healthy Start

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I had the pleasure of flying to France to speak at the second Nuxeo World last week. While my primary purpose was to deliver a quick little keynote on Content Management Trends (slides and CMS Wire article), I had ulterior motives:

  • Where are they going?
  • Do they know Records Management?
  • Are they capable?

I had enough of an answer on each question to enter into a partnership with Nuxeo, but this was all about long-term planning and strategy. I thought I’d share what I learned while letting them learn that there are pros and cons to the publicity that they get by working with me, just ask EMC (who has accepted the balance).

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Nuxeo World 2011: Opening Keynote

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Attending Nuxeo World this year as a day 2 keynote speaker and as a sponsor. Those two facts are related but not tied together (My company didn’t pay to be a sponsor in order for me to speak).

As I didn’t write an rules post, using this paragraph. As with EMC World, I will try and take notes. Errors and omissions are likely mine. I’ll be using the normal disclaimer.

If you want to follow on Twitter, follow #NxX11.

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Taking the Measure of Box

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A few weeks ago, Box held their first conference, Boxworks, in San Francisco. I was originally planning to attend but events conspired to keep me away. Still, I feel it is a good time to step back and look at where Box is, ask where they are going, and generally see where things stand.

Simply put, Box is doing well. Some felt that the conference served as their coming-out party. Since the conference, Box announced the finalization of a round of funding worth $81 million that they mentioned during the conference and are looking at expansion of their capacity. Box is taking a lot of mindshare and some market share as well.

But is it deserved?

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