The ECM Magic Quadrant, The 2010 Edition


imageSo Gartner released the new Magic Quadrant last week.

Um…..

I’m a little torn here.  It is an important piece of research and of value and all that, but…

  • Those in the Leaders quadrant frequently aren’t leading.
  • Too many people look at the report and research the market no further.
  • Enterprise Content Management cannot be bought.  It is a strategy.  I can buy a Content Management platform or suite that supports my ECM strategy, but I cannot buy ECM.

Of course, it is full of useful/interesting facts, so let’s dive into it…[download a copy from Hyland Software.]

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The ECM Innovator’s Dilemma


So I promised an ECM specific follow-up to my book review on Christensen’s book The Innovator’s Dilemma.  There is a lot to talk about, so I’m not going to blather on with a long intro (though this sentence seems to be compounding the issue) and get right to it.

Or not…I have some disclaimers/notes:

  • Going to try and use as much of Chistensen’s terminlogy as possible.  This isn’t to say that he has a perfect model, or even 80% model, of what is happening.  It just helps to keep the terminology consistent during this particular post.
  • Every Content Management company is different and the observations will not apply universally.  Every company reacts differently.  That said, if I didn’t think that this applied to a large number of vendors, I would have targeted this post at particular vendors.

NOW we can get started.

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"Cloud Content Management" Hype


headdesk Every now and then, I read a post/article/tweet that makes me slam my head against the nearest hard surface.  The culprit this time was an article titled Cloud Content Management to Challenge ECM?

I saw the title and was intrigued.  I then read it and realized that the author had started falling for some market speak.  I quickly determined that the fault was not completely with the author.  Yes, they had fallen under the spell of some marketing and should have been strong enough to resist.  The real villian here? Box.

Remove the Cloud

Okay, lets think this through, logically.  First, let’s look at Box’s definition of Cloud Content Management.  When you look at it, you see them describing a SaaS offering.  More importantly, you are seeing them talk about the advantages of hosting it on the internet as opposed to your server room.

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Forrester Makes Gartner Look Inclusive


A couple months ago, Gartner released their annual ECM Magic Quadrant (which I looked at).  Sure enough, being an odd year, Forrester released their ECM Wave.  I see the pros of waiting two years as the larger vendors take that long, or longer, for a significant release.  On the other hand, you have longer to wait for new members to show up.

Well not in Forrester’s world.  Only one new vendor (HP) was added and a few were cut, but I’m getting ahead of myself.

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The 2009 Magic Quadrant for ECM


[Note that my post on the 2010 Quadrant is now available.]

Thanks to the Documentum voters splitting their time between two topics, discussing the recent Gartner MQ for ECM is today’s topic.  The voting was an interesting little diversion that I’ll revisit later.

I’m going to talk about the report here.  The recent controversy around Gartner is a post for another day.

Staying Out of Trouble

image Last year I was threatened (my word) by Gartner for putting a copy of the MQ here.  I was also chastised for several other nitpicks. So I will only link to Oracle’s courtesy copy of the 2009 Magic Quadrant for Enterprise Content Management this year to avoid wrath.

One thing to remember is Gartner really doesn’t want you to compare a vendor’s location in the MQ from year to year. That is both well-advised and unrealistic.  To be fair, as the measurements and industry change, scores change.  Movement isn’t just dependent on vendor action, or inaction.

However, we are human and we like to perform comparisons. I have a copy to perform the comparison for my own interest.  The link I had online to last year’s report is no longer valid, so you’ll have to take my Word on it.

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