Here to hear Ted Prodromou talk about Search Engine Optimization (SEO). Any tidbit that I learn that can help us is important.
- Good Old Days, SEO 1.0, was easy back then
- Meta fields, repeating terms, keyword stuffing, and links all USED to work well
- Meta Titles still works well
- Meta Description is useful because it will show-up in the Google result (helps people choose your result)
- Panda and Penquin (monthly) updates to cut down on cheating
- 65 changes in August and September
- www.seomoz.org/google-algorithm-change to track changes
- Thriving in current SEO world