Professional Associations Need to Go Local


Triceratop SkeletonThere are a lot of different professional associations out there seeking to provide value to their members. Some do so by helping to lobby for regulations and laws that will benefit their membership. Others provide certifications or have peer-reviewed academic journals that serve as gateways to the industry.

Then there are professional associations like AIIM, ARMA, and ASAE whose primary purpose is helping industry professionals be effective through education. This education takes place in the form of training, publications, seminars, and webinars. There may be a certification but it is rarely required for advancement in the industry.

The problem is that there is fresh competition from for-profit communities and ad-hoc local groups who use Meetup to find members and organize. Information on how to succeed in any industry is readily available on the Internet. Traditional associations are no longer the sole-source for networking and information.

How can associations compete when people no longer need a middle-man? They have to go local and make things personal.

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AIIM, Associations, and My Career


2012-08-13 20.13.51I recently renewed my paid membership in AIIM, the Global Association for Information Professionals, for whom I am also the Chief Information Officer. I have been a member of AIIM in some form going back to 2003. To the right is my 2003 welcome letter from John Mancini that I stumbled upon just the other day.

I’ve also been a member of the Association of Computing Machinery (ACM) since 1998. This is a Computer Science based association. I interacted with them back in college but joined them years later because I liked their programs and I had the money to join.

The reason I bring this up is because Lane Severson asked me an important question when I tweeted that I had re-upped my AIIM membership. His question, You gonna expense that?

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