EMC World 2009: Integrating EMC xPression Customer Communications with Documentum

Document Sciences was bought by EMC a few years back and they have had a fairly solid Component Content Management system.  Todd Lauinger who came over with the acquisition, is going to provide a technical overview. Hoping to learn a few tricks.

  • Customer Communications must be:
    • Customized – specific to the customer and the interaction or transaction
    • Regulated – professional, appropriate, and lawfully compliant
    • Automated – minimize cost and reduce human error
    • Personalized -tailored to the recipient and the situation
    • Efficiently produced & delivered -use electronic media or optimized print
    • Archived and indexed- securely stored and easy to find
  • Content is created in Documentum, turned into  actual pieces of communication by xPression, and then the result is stored in the Content Repository
  • Document Design applications
    • xPresso for Word, InDesign, and Dreamweaver
    • xDesign independent applications
  • Currently stores data in own database, but will be stored in Documentum down the road
  • Caches content for processing in order to get high-volume performance
  • Can to live communications and also large batches with xBatch product
  • Provides Web Services for created communications
  • Design-Time Integration
    • Store xPresso document template source files in Documentum
    • Browse Documentum for content to link or embed into xPression document templates.
  • Run-Time Integration
    • TaskSpace Activity Templates for xPression document production, including xPression document generation in Documentum workflows
    • Automated archival into Documentum
      • Store documents in dynamic folder structures
      • Pass document generation data into the object attributes
      • Automatically trigger workflows once they are stored.
  • Lots of configuration options, which seems solid

Off to the bloggers lounge, caffeine, before I head to the xDB session.


All information in this post was gathered from the presenters and presentation. It does not reflect my opinion unless clearly indicated (Italics in parenthesis). Any errors are most likely from my misunderstanding a statement or imperfectly recording the information. Updates to correct information are reflected in red, but will not be otherwise indicated.

All statements about the future of EMC products and strategy are subject to change at any time due to a large variety of factors.