The ECM Magic Quadrant, The 2010 Edition


imageSo Gartner released the new Magic Quadrant last week.

Um…..

I’m a little torn here.  It is an important piece of research and of value and all that, but…

  • Those in the Leaders quadrant frequently aren’t leading.
  • Too many people look at the report and research the market no further.
  • Enterprise Content Management cannot be bought.  It is a strategy.  I can buy a Content Management platform or suite that supports my ECM strategy, but I cannot buy ECM.

Of course, it is full of useful/interesting facts, so let’s dive into it…[download a copy from Hyland Software.]

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Redefining the Core Tech of ECM


For several months, I’ve been tinkering with an idea in my head.  I’ve watched as EMC and other large ECM vendors fell further behind in the WCM space.  For every advancement that has been made, there were losses to the market.  It is at the point that if you aren’t deploying massive websites to server farms, you wouldn’t even look at the larger vendors.image

And yet, nothing changes.  The large vendors keep taking one step for every two that the market makes.  I think there will be a change, and CMS Watch, in their excellent 2010 Predictions, made a prediction similar to my thought process:

1) Enterprise Content Management and Document Management will go their separate ways

When you read the description, it is clear that they are seeing the same things, but they appear to be throwing the emphasis in the wrong direction.

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What Can We Expect from ECM Analysts?


There has been a lot of talk the last few months about the integrity, and completeness, of Gartner’s Magic Quadrant reports.  While the lawsuit against Gartner from ZL Technologies was dismissed, at least for now, there are a lot of questions being asked about the level of influence upon the market by Gartner, and upon Gartner by the market.

The questions can also be applied to Forrester and other analyst reports in the ECM industry, and other industries for that matter.  I’m confining my discussion today to Gartner’s Magic Quadrant and Forrester’s Wave for ECM as I know them best.

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Forrester Makes Gartner Look Inclusive


A couple months ago, Gartner released their annual ECM Magic Quadrant (which I looked at).  Sure enough, being an odd year, Forrester released their ECM Wave.  I see the pros of waiting two years as the larger vendors take that long, or longer, for a significant release.  On the other hand, you have longer to wait for new members to show up.

Well not in Forrester’s world.  Only one new vendor (HP) was added and a few were cut, but I’m getting ahead of myself.

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The 2009 Magic Quadrant for ECM


[Note that my post on the 2010 Quadrant is now available.]

Thanks to the Documentum voters splitting their time between two topics, discussing the recent Gartner MQ for ECM is today’s topic.  The voting was an interesting little diversion that I’ll revisit later.

I’m going to talk about the report here.  The recent controversy around Gartner is a post for another day.

Staying Out of Trouble

image Last year I was threatened (my word) by Gartner for putting a copy of the MQ here.  I was also chastised for several other nitpicks. So I will only link to Oracle’s courtesy copy of the 2009 Magic Quadrant for Enterprise Content Management this year to avoid wrath.

One thing to remember is Gartner really doesn’t want you to compare a vendor’s location in the MQ from year to year. That is both well-advised and unrealistic.  To be fair, as the measurements and industry change, scores change.  Movement isn’t just dependent on vendor action, or inaction.

However, we are human and we like to perform comparisons. I have a copy to perform the comparison for my own interest.  The link I had online to last year’s report is no longer valid, so you’ll have to take my Word on it.

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EMC and Web Content Management


I made a few observations the other week about the Gartner Magic Quadrant for Web Content Management that came out recently.  I, and others, criticized what it was measuring (though one blogger defended the MQ). I made the following comment in my dissection:

Personally, I think EMC (Documentum) and IBM (FileNet) are Niche Players in the WCM world at best.  Why?  Their WCM products sell into a very specific niche, those companies that already have, or are making, investments in their EMC or IBM platforms. If you know of either product winning a pure WCM bid, let me know.

Well, no comments on them winning a bid.  Doesn’t mean it didn’t happen, just means that people that know of such wins didn’t read the post or care to comment. My point still is that EMC’s, and IBM’s, WCM offering is not the “Challenger” as the MQ seems to suggest.

Let’s dig in a little.

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Am I Buying a WCM Solution or Stock?


The Magic Quadrant for Web Content Management came out for the first time this month.  I say the first time because it was always a Market Scope before the 2009 report.  If you look at it, you can learn many things.  The one thing you won’t learn is if any of the products are right for you, but we’ll get to that in a minute.

Jon Marks did a good job of comparing Gartner’s and Forrester’s latest rankings and highlights how a “Niche Player” may be worth considering. CMS Watch has stronger words on the topic, talking about some of the differences between their methodology and Gartner’s.

I have a few of my own thoughts to add into the fray…

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